Natural Claims and Sweeteners Driving Growth for RTD Tea Category

by Carolyn Clark | September 30, 2015 | CONSUMER & MARKET INSIGHTS, R&D Blog, R&D Insights, Tea, University SHARE: 

The consumer demand for natural, no calorie sugar alternatives has resulted in strong growth for new RTD iced tea products made with stevia. Take a closer look at the consumer trends and why PureCircle stevia is becoming a top choice among global tea brands.