Stevia PureCircle^® Trust Mark

As part of our leadership within the stevia industry, PureCircle has pioneered an industry trust mark that educates consumers about the benefits of stevia and provides a strong basis for trust with both consumers and manufacturers alike. The Stevia PureCircle trust mark was developed to provide reassurance of the promise of high purity, 100% natural stevia from a trusted industry leader.

By partnering with PureCircle to naturally sweeten products, manufacturers can enjoy the following benefits:

• On-pack licensing of trust mark to communicate high purity, 100% natural stevia
• Association with leading global brands which also utilize our trust mark
• Participation in global marketing initiatives
• Reassurance from a credible source for consumers who have questions about stevia

To learn more about products already benefiting from the Stevia PureCircle trust mark, visit www.SteviaPureCircle.com.

We Grow Joy^™

We Grow Joy is a marketing campaign designed to promote stevia as a better sweet choice and educate the market place about the Stevia PureCircle trust mark, appearing on the packaging of leading global manufacturers. It was developed to drive stevia awareness, promote stevia’s natural sweet taste and help consumer packaged goods companies communicate a trusted source of high purity stevia to their consumers. The campaign highlights the taste, natural, and no-calorie benefits of PureCircle's stevia and complements our customers’ launches with:

• Media (view campaign)
• Health professional and influencer sampling
• Digital marketing

For more information on licensing the Stevia PureCircle trust mark and participating in our We Grow Joy campaign, contact your sales representative or email info@PureCircle.com