Discover 2016 Stevia Market Trends to Inspire Your Next Innovation

Discover 2016 Stevia Market Trends to Inspire Your Next Innovation

Learn about the latest innovation trends with stevia in 2016. See how stevia is transforming key categories and gain insight into opportunities for your innovation pipeline. For a more in-depth review of your category, reach out to your PureCircle lead to connect with our insights team for a deeper dive....
Stevia: Scaling To Great Taste

Stevia: Scaling To Great Taste

As the global leader in stevia production, PureCircle has a legacy of leadership when it comes to growing and understanding stevia. As a result, the company knows more about the stevia plant than any other stevia producer and uses this expertise to extract the best tasting steviol glycosides from the leaf. Through the PureCircle Stevia Agronomy Program, the company is now able to produce new stevia varieties that include increased amounts of rare, sugar-like steviol glycosides. Learn more about the journey to great taste...
India Gives Draft Approval of Steviol Glycosides In Foods & Beverages

India Gives Draft Approval of Steviol Glycosides In Foods & Beverages

The Food Safety and Standards Authority of India has issued their draft approval of steviol glycosides (stevia) as a sweetener for use in eleven food and beverage categories for the Indian market. The draft regulation proposal is now in a public comment period after which it is expected that a final approval will be issued. See the draft notification...