Meet evolving tastes and demands with our broad range of proprietary stevia sweeteners and flavors. The 17 stevia ingredients in our portfolio extend well beyond Reb A to meet your development needs and help create total solutions for your products.


The goodness of stevia goes well beyond taste. We weave it into every step of our journey with you: from our investment in rural farming communities to a reduction in the carbon and water footprint to helping combat the threat of obesity.


New Processing Plant Built To Double PureCircle’s Stevia Production

Expected To Open In 2017, Will Have Line Dedicated To High-Demand Ingredients  Sept. 21, 2016 – Oak Brook, Ill. – To prepare for the continued demand for stevia ingredients, PureCircle announced today that it is building a new processing plant that will double the company’s capacity to produce its proprietary stevia leaf extract and have a line specifically designed and built for the Zeta Family ingredients. The Zeta ingredients are comprised of steviol glycosides, such as Reb M, with the most sugar-like taste and allow for the deepest calorie reductions. Once complete, the plant is expected to increase PureCircle’s stevia leaf extract output by 50 percent and has the potential to double the company’s stevia production capacity moving forward. “We are extremely excited about bringing this new plant online because the demand for stevia has increased dramatically over the last six years,” said PureCircle’s Chief Commercial Officer Jason Hecker. “More specifically, the demand for PureCircle’s Zeta ingredients has grown exponentially. This plant will allow us to support the stevia industry in a way that is unmatched by other suppliers. The output ensures that our customers will have a steady supply of sustainable stevia and will be able to formulate their products with the best tasting stevia in the marketplace.” The new plant will help to support PureCircle’s fully integrated supply chain and agricultural plans throughout the world, which were announced in July. These plans include an additional investment of $100 million in the PureCircle Agronomy Program resulting in a 10,000 hectare pipeline that will provide customers with year-round access to the highest quality stevia leaf extract. “We are really... read more

Kenya Farmers Explain Why Stevia Makes Life Sweet

It’s almost time to harvest stevia in Kenya, a practice which happens three times a year due to the country’s perfect mixture of sandy oil and hot weather. In the video below, some of the farmers in Kenya explain exactly how they know when it is time to harvest, how they dry the leaves and why PureCircle stevia is the right crop for them.... read more

PureCircle Agronomists Help Farmers Succeed with Stevia

PureCircle’s farming partners are nearing the end of their planting season in Paraguay and PureCircle agronomists will soon be providing on the ground support to show them how best to nurture the stevia seedlings. Agronomist Celia Roa discusses the training the farmers receive to help them grow the special PureCircle stevia varieties.... read more


The Global Stevia Institute engages with scientific experts around the world to provide comprehensive stevia information to influencers and consumers alike. Visit the website to access digital resources on everything from detailed studies on stevia’s safety and health benefits to great tasting recipes.